reviws & Features
OTP Please !
“Vandana is a gifted thinker and writer. She feels deeply, puts a human face on every issue and amazes me with how much work she has put into the book.”
Subroto Bagchi
Author, entrepreneur and public servant
“An entertaining, insightful and nuanced read that ties together so many different stories!”
R. Madhavan
Actor
“A fascinating book that reflects the pervasive influence of technology on our attitudes and behaviours… compelling us to think about how we consume, how sustainable the business models that encourage higher levels of convenience are and what needs to be addressed.”
Vinita Bali
Global Business Leader
Press
Quoted & Featured In
Vandana Vasudevan’s research and commentary have been referenced by several international and national media outlets covering topics related to digital platforms, urbanisation, and the future of work.
“Vandana is a gifted thinker and writer. She feels deeply, puts a human face on every issue and amazes me with how much work she has put into the book.”
Subroto Bagchi
Author, entrepreneur and public servant
“An entertaining, insightful and nuanced read that ties together so many different stories!”
R. Madhavan
Actor
“A fascinating book that reflects the pervasive influence of technology on our attitudes and behaviours… compelling us to think about how we consume, how sustainable the business models that encourage higher levels of convenience are and what needs to be addressed.”
Vinita Bali
Global Business Leader
Quoted & Featured In
Vandana Vasudevan’s research and commentary have been referenced by several international and national media outlets covering topics related to digital platforms, urbanisation, and the future of work.
“She brings in engaging stories from Pakistan, Bangladesh, Sri Lanka and Nepal to give us a glimpse of how our neighbours use app based services.”
“Compels us to pause and ask essential questions about our own choices.”
“The author delivers a deeply empathetic, multidimensional view of the shifting landscape by arranging the anecdotes around nine emotions — a new age navarasa of an OTP driven generation.”
“Vasudevan ensures that her tone is neutral and while laying out all the facts she leaves it to the reader to cast judgement.”
“इस किताब को पढ़िए, अगर आप एक इंसान हैं। इस किताब को पढ़िए, अगर आपको दूसरों का दर्द पराया नहीं लगता है।”
“Informative yet intimate, anecdotal yet balanced, Vasudevan’s reportage illuminates the digital age we inhabit.”
“Rigorously reported, empathetically told and disturbingly familiar, this book will make you pause before your next ‘Order Now.’”
Vandana Vasudevan’s research and commentary have been referenced by several international and national media outlets covering topics related to digital platforms, urbanisation, and the future of work.
Business Standard
The Human Stories Behind the Gig Economy
An exploration of how digital platforms are reshaping livelihoods and the daily realities of gig workers in India.
The Hindu
The Hidden Costs of Convenience in the Digital Marketplace
Examining the relationship between consumers, delivery workers, and technology platforms in the rapidly expanding online economy.
Financial Express
Cities, Mobility and Gender: Rethinking Urban Transport
A discussion on how mobility systems influence safety, access, and opportunity for women in Indian cities.
Open Magazine
Small Businesses in the Age of Online Platforms
How small sellers navigate the opportunities and challenges created by digital marketplaces.
Open Magazine
Small Businesses in the Age of Online Platforms
How small sellers navigate the opportunities and challenges created by digital marketplaces.
Open Magazine
Platform Power and the Changing Nature of Work
An analysis of how platform-based companies are redefining labour relationships and economic power.
Open Magazine
Life on the Edges of Expanding Cities
Exploring the transformation of peri-urban communities as cities expand into surrounding rural regions.
Business Standard
Digital Markets and the Future of Retail
Looking at how online marketplaces are influencing consumer behaviour and the structure of retail economies.
The Hindu
Technology, Trust and Everyday Transactions
Reflecting on how digital platforms are reshaping trust between buyers, sellers, and service providers.
Financial Express
Urban Change and the Lives of Informal Workers
An examination of how rapid urbanisation affects informal labour markets and livelihoods.
Open Magazine
Understanding the Platform Economy
A broader perspective on how technology companies are influencing markets, cities, and economic systems.